

Veroni Homes is a custom home builder in Texas, dedicated to delivering refined, thoughtfully designed homes with a strong emphasis on quality, care, and community. With a commitment to creating welcoming spaces that feel both elevated and approachable, Veroni Homes offers a personalized experience from concept to completion. Whispering Oaks is a Veroni Homes signature community.
Objective
Project Overview
As a new home builder in the market, Veroni Homes needed a website that would establish their brand identity while showcasing both their company and their premier neighborhood development, Whispering Oaks. The project required the creation of a unified digital presence that could also support an independent yet connected subsite for their flagship community.
Objectives
The key objectives of the project were to:
- Establish Veroni Homes’ online presence with a clean, modern, and brand-sensitive website.
- Introduce the builder’s process and team, especially highlighting the role of their sales manager.
- Promote Whispering Oaks as a signature neighborhood development with its own dedicated subsite and navigation structure.
- Showcase available homes and floorplans in an engaging, user-friendly format.
- Encourage lead generation through valuable downloadable content.
- Create a responsive, visually rich experience that uses subtle motion to guide and engage users.
Solution
To meet these objectives, GM Web Services delivered:
- Dual-Structure Website
We created a main site for Veroni Homes and a fully integrated subsite for Whispering Oaks, each with distinct navigation and branding elements that remain cohesive across the overall user experience. - Builder-Focused Content
The Veroni Homes site includes an About page that highlights the builder’s mission and introduces the sales manager and building process, establishing trust and transparency with prospective buyers. - Whispering Oaks Subsite
Designed to function as a mini-site within the larger site, this section features:
An Available Homes page, with custom detail pages styled like modern MLS listings.
An Available Floorplans page, showcasing layout options with engaging visuals.
An Interactive Community Map, giving users a real-time view of lot availability and layout.
A Downloadable Flipbook of floorplans to serve as a lead-generation tool. - Visual Design & Subtle Motion
The site features a modern, sophisticated layout with warm design elements and subtle movement to create an inviting, polished experience. - Copywriting & Graphic Design
We crafted original messaging and visual elements to reflect the brand’s comforting yet upscale tone, helping to differentiate Veroni Homes in a competitive market. - Responsive Design
The entire site was built to perform seamlessly across all devices, ensuring accessibility and ease of use for both mobile and desktop visitors.
The new website for Veroni Homes successfully presents the builder as a modern, trustworthy, and design-forward presence in the custom home market. With its thoughtful structure, dynamic subsite for Whispering Oaks, and strategic lead-generation tools, the site offers both function and elegance—providing a strong foundation for growth and buyer engagement.
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